FREELANCE COPYWRITING FOR BRANDS THAT CARE

Clarify Your Message.
Deepen Your Impact.
Boost Your Bottom Line.

I’ll get the words right on your website and in your ads, emails and all your marketing. And tie the pieces together so the people searching for you can find you – and your existing clients keep coming back for more …

FREELANCE COPYWRITING FOR BRANDS THAT CARE

Clarify Your Message.

Deepen Your Impact.

Boost Your Bottom Line.

I’ll get the words right on your website and in your ads, emails and all your marketing.

And tie the pieces together so the people searching for you can find you – and your existing clients keep coming back for more.

Tiffany Bown Copywriting

I write copy that sells
for brands that care

My former life as a natural health solopreneur gave me a Phd in finding creative solutions to gnarly digital problems.

As your tech-savvy copywriter, I’ll craft words that turn strangers into your loyal fans, streamline your marketing clutter and (perhaps) even set up the platforms that bring your strategy to life.  

Hi, I’m Tiffany …
I write copy that sells
for brands that care

Tiffany Bown Copywriting

My former life as a natural health solopreneur gave me a Phd in finding creative solutions to gnarly digital problems.

As your tech-savvy copywriter, I’ll craft words that turn strangers into your loyal fans, streamline your marketing clutter and (perhaps) even set up the platforms that bring your strategy to life.

Conversion copy from the heart

You have an important message to get out there, but pushy marketing makes you cringe. I get it. Let’s inspire your readers into action

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Copy that speaks your language

I craft nuanced messaging that sounds like you (and definitely not a lifeless robot). It’ll reflect what you stand for and get under your customers’ skin

Creative content rooted in reality

We’ll captivate your dream audience with stories. But I’ll anchor your marketing copy in rock-solid research. Like the ex journalist I am

I’LL GET YOU NOTICED IN THE CROWDED ONLINE WORLD

From e-commerce to services, from charities to most-definitely-for-profit, from one-person shows to bigger businesses, I’ll clarify what you stand for.

And then write you copy that converts the people who really need you.

Persuasive copy. 

The kind that gets the right people to feel how you’ll make their day or their lives better. And to know that you’re the answer they’ve been looking for.

So they’re moved to get off the fence and take action.

 

Tiffany Bown copywriter at work from behind

“Engaging Tiffany was perfectly timed”

She’s helped us articulate what we do and has been indispensable in setting up the systems and processes required. …

What we’ve most appreciated about Tiffany is her pro-active approach. She’s always on the front foot – suggesting work and, better still, doing it if guidance is slow”

Josh Green

Board chairman, Dignity & Services charity

is your copy dragging you down?

The Internet is drowning in bad writing. And I’m not (just) talking about poor grammar or long-winded waffle.

People pour buckets of effort into making everything look great. But make do with who-cares words.

Or they get so wrapped up in ‘what we do’ that they forget about their customers’ needs. Or leave them scratching their heads about what to do next. 

Or (you can thank AI copy for supercharging this one) they all sound blandly the same …

If any of that make you think ‘Yikes, that’s me’, I get it. 

Writing compelling copy is a science and an art.

You’re already spinning too many plates with your work to become a dazzling copywriter as well. Or to know all the conversion-boosting tricks and sales-sapping traps.

But lazy copywriting has consequences. It’s losing you clients to your competitors every day. And damaging your brand too. 

So … if you’re great at what you do, but your results could be better, it’s time to stop leaving your marketing messages to chance.

That’s why you need a great freelance copywriter …

Is your copy dragging you down?

The Internet is drowning in bad writing. And I’m not (just) talking about poor grammar or long-winded waffle.

People pour buckets of effort into making everything look great. But make do with who-cares words.

Or they get so wrapped up in ‘what we do’ that they forget about their customers’ needs. Or leave them scratching their heads about what to do next. 

Or (you can thank AI copy for supercharging this one) they all sound blandly the same …

If any of that make you think ‘Yikes, that’s me’, I get it. 

Writing compelling copy is a science and an art.

You’re already spinning too many plates with your work to become a dazzling copywriter as well. Or to know all the conversion-boosting tricks and sales-sapping traps.

But lazy copywriting has consequences. It’s losing you clients to your competitors every day. And damaging your brand too. 

So … if you’re great at what you do, but your results could be better, you need to stop leaving your marketing messages to chance.

That’s why you need a great freelance copywriter …

“She went above and beyond”

Tiffany did an amazing job developing copy for our website. To date we had done everything in house and our website was in dire need of pulling together with a harmonised tone of voice and elevated customer engagement – which she definitely delivered on …

She was incredibly thorough in her research, both gathering insights from us … and, more importantly, gathering customer feedback.

Working with her was seamless – despite being on different continents.

And not only did she create fantastic copy, she went above and beyond, making suggestions on how to improve other areas of our website as well. 

Bronte Weir

Founding partner, Below Farm (mushroom farm and e-commerce store)

my most popular copywriting services

We can start from scratch or fix what’s not working

Website copy

Website Copywriting

Don’t fall into the trap of creating a website with all the design bells and whistles and then throwing up some words about what you do. 

Think that’ll get the cash registers ringing? Think again.

If you want your site to do its job, you need to hone in on the words that let the right people know they’re in the right place and guide them to buying, signing up, picking up the phone etc …

I’ll write you web copy that sparks action.

my most popular copywriting services

We can start from scratch or fix what’s not working

Website Copywriting

Don’t fall into the trap of creating a website with all the design bells and whistles and then throwing up some words about what you do. 

Think that’ll get the cash registers ringing? Think again.

If you want your site to do its job, you need to hone in on the words that let the right people know they’re in the right place and guide them to buying, signing up, picking up the phone etc …

I’ll write you web copy that sparks action.

Website copy

Email Copywriting

Engaging your leads with genuine email value is the best way to inspire them to become customers.

And showing your customers some email love is the best way to keep them coming back to you.

Welcome emails, newsletters, promotional emails, fundraising emails, campaign emails, ecommerce emails …

I’ll set up your emails to build the relationships that build your business.

Email content
Ad Campaigns and Landing Pages

Paid Ads and Landing Pages

The first step in running successful Google Ad campaigns is creating ads that get your ideal clients to click.

But the next step is key. And most get it wrong by sending clickers to their website (do that and you’ll likely waste your money).

If you want your clickers to take action, send them to a ‘landing’ page – a purpose-built conversion machine that gives them the answer they were searching for.

I’ll build you ad campaigns that bring you business (not just clicks).

Paid Ads and Landing Pages

The first step in running successful Google Ad campaigns is creating ads that get your ideal clients to click.

But the next step is key. And most get it wrong by sending clickers to their website (do that and you’ll likely waste your money).

If you want your clickers to take action, send them to a ‘landing’ page – a purpose-built conversion machine that gives them the answer they were searching for.

I’ll build your ad campaigns that bring you business (not just clicks).

Ad Campaigns and Landing Pages

E-Commerce Product Pages

Your product pages are where the rubber meets the road on your e-commerce store. Where your visitors get to say an enthusiastic Yes or a disappointed No to what you sell.

If your description leaves them cold or you don’t answer their nagging questions, it’ll be a No (even if your product was just what they were looking for).

I’ll create product pages that get your browsers over the buying line.

Tiffany at Computer
Tiffany Bown Copywriter in Chair

Marketing Funnels, Donation Pages, Video Scripts, Webinar Scripts and Funnels, Brochures, Copy Audits, Proof-Reading …

From strategy to delivery, I’ll help you fill in the gaps across all the steps in your customer’s journey.

Whether it’s a one-off project or an on-going monthly service, I’ll write you copy that gets you results.

some of the brands that care i’ve written for

Want to supercharge your marketing?

Then you need to get all your messaging working together.

From your paid ads and landing pages to your website and emails (and beyond) …

So you can guide the right strangers step by step to becoming your loyal customers.

Let’s join your marketing dots.

Need a hand with the tech too?

Whether it’s building your website or getting under the bonnet of your ad platform, your email marketing software or your client database, I may be able to help you.

Let’s talk about your tech needs.

Want to supercharge your marketing?

Then you need to get all your messaging working together.

From your paid ads and landing pages to your website and emails (and beyond) …

So you can guide the right strangers step by step to becoming your loyal customers.

Let’s join your marketing dots.

Need a hand with the tech too?

Whether it’s building your website or getting under the bonnet of your ad platform, your email marketing software or your client database, I may be able to help you.

But, while I am versatile, I am not a jack-of-all-trades.

Let’s talk about your tech needs.

“She found the perfect words”

Tiffany held our hand from the start. She asked searching and pertinent questions about our business which helped us revise and review what we really wanted from our website. And she opened our eyes to all sorts of possibilities that we’d never considered.

This was all before we even got to her magical turn of phrase.

She quickly understood the nuts and bolts of our business and the ethos of the company. Then she found the perfect words to describe what we do and to inspire and encourage readers to keep clicking through to the moment when they click the BOOK HERE button.

Tiffany was incredibly patient with a pair of luddites who were very comfortable in their old saggy sofa of a website. She ensured that the enthusiasm and adventure that is in all that we do on our bicycles was evident online.

Alex Barrett

Founder and owner, Idle Bikes (Sri Lankan bike tours)

Working with me is as simple as …

Book a free call

A no-strings chat to tell me what you need. I’ll ask some questions. And we’ll get to know each other a little. Then I’ll send you a proposal. Once we’re all agreed, I’ll dive into your project

Let me work my magic

I’ll get under the bonnet of what you do and what your customers need. That’ll give me the ingredients for cooking up the right words. After your feedback, I’ll tweak your copy till it glows

Make more impact

Time to publish your shiny new content. With a clear message that’s irresistible to those who need you, they’ll become your fans. So you can help them while watching your business grow

“Tiffany … is a game-changer”

I’ve worked with companies that promised the world but didn’t deliver, and my own lack of understanding of Google Ads cost me a small fortune of wasted money. Tiffany, however, is a game-changer.

She’s incredibly professional, asking insightful questions, truly listening, and creating ad campaigns and landing pages that are not only beautiful but also clear and informative …

Tiffany took the time to understand me and my business before creating something truly exceptional.

She didn’t just tell me what I wanted to hear like so many others do; she told me the truth. And now, everything she said is coming to life.

What was once done poorly is now being handled with care, compassion, and real understanding.

From a handful of people finding my business on Google and very few inquiries, I now have a steady, consistent flow of leads—an incredible transformation in such a short time. Tiffany has targeted the exact right, like-minded clients for my business.

If any of this resonates with you, getting Tiffany involved is an absolute 10/10 decision.

Paul Foster

Allium Gardeners - natural gardens to relax and recharge

“Tiffany … is a game-changer”

I’ve worked with companies that promised the world but didn’t deliver, and my own lack of understanding of Google Ads cost me a small fortune of wasted money. Tiffany, however, is a game-changer.

She’s incredibly professional, asking insightful questions, truly listening, and creating ad campaigns and landing pages that are not only beautiful but also clear and informative …

Tiffany took the time to understand me and my business before creating something truly exceptional.

She didn’t just tell me what I wanted to hear like so many others do; she told me the truth. And now, everything she said is coming to life.

What was once done poorly is now being handled with care, compassion, and real understanding.

From a handful of people finding my business on Google and very few inquiries, I now have a steady, consistent flow of leads—an incredible transformation in such a short time. Tiffany has targeted the exact right, like-minded clients for my business.

If any of this resonates with you, getting Tiffany involved is an absolute 10/10 decision.

Paul Foster

Allium Gardeners - natural gardens to relax and recharge

Ready to make a bigger impact?

Don’t waste another day with messaging that misses the mark. 

Connect with the people who need you so you can grow your business

 Your copy is the lifeblood of your brand. So don’t leave it to chance. A good freelance copywriter will find the perfect words for you